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Toys for Tots Early Literacy Program

I know that I have posted a lot about BrillKids lately, and I’m about to do it again.  They are such an amazing company and I really love them.  Today I’m going to tell you a bit about their charity arm.

I have been reading some of Glenn Doman’s books again, and one of the things that struck me more this time around is how it is largely the middle class that is engaging in these programs.  Why?  Well, largely it is because the rich have a sense of security of knowing that their children will have an excellent education, so they don’t think about things like early literacy as much.  The middle class are the ones who can afford to look into these kinds of programs, have the time to devote to it, and a myriad of other factors.

But what about lower income families?  The ones who often don’t know where their next meal is coming from?  Sadly, these are the children that often struggle in school, who don’t have books in their homes, and are caught in the cycle of poverty.  As I have learned more about early learning, my heart goes out to these children especially.  They have as much potential for greatness as any other group of children, but the opportunities to get the education they need for that is often hindered.  Sometimes the doors of opportunities are completely taken away.

Give a man a fish, and you give a man a meal.  Teach a man to fish, and you have fed him for a lifetime.

For this holiday season, instead of giving a poor child a doll or a toy train, what if you could give a small child the gift of early literacy?  For less than the price of a candy bar, a state-of-the-art reading software program (in my opinion, the very best reading program out there), can go into the home of a small child in need.  Parents of these children will be empowered to give their children so much more, and all they need to do is push play.  Imagine what it could do for one of these children.  Instead of entering school far behind their peers academically, they could start ahead, already knowing how to read.  Imagine how they would embrace life’s opportunities if they felt they were good at learning, instead of knowing they were behind and giving up.

I truly think that this is one of the best opportunities I have ever seen to lift a small child up and give them something truly delightful, something that can change their lives.  I have been using this software with my own children, and I can attest that they love it.  So many tantrums have melted into delight when I tell them that it’s time for Little Reader.  BrillKids has generously given this charity full rights to distribute the software to the Early Education for Every Child Foundation, who in turn are making a big difference as they distribute this much-needed software to the children who love it most.


I feel so passionate about this cause that, not only am I donating to it myself, but I am throwing in a little extra incentive for you as well.  If you pledge $10 or more on their donation website, then I will give you a free copy of my “Beginning Rhythm” e-book.

Here is how it works:

1.   Pledge at least $10 to this fantastic charity

2.   Come back here and “purchase” the e-book through my online store.  The product is free, and I’m going through the honor system.  Please be honest and don’t abuse the trust I have put in humanity in the name of helping these children out.  I like to think that people are good.  🙂  You will need to include your e-mail address.  I don’t have a newsletter, I’m not sure why there is a box for that.

3.  In the event that the charity doesn’t “tip” (but it will, I’m sure), you can either enjoy a free e-book for your efforts, donate to www.eeecf.org, or donate $10 to a charity of your choice.  Do what feels right to you.

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Here is a nice little documentary to tell you more about BrillKid’s charity efforts in the United States.


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